Real Coaching. Total Fitness Capacity.

For Real Life.

The antidote to the crowded, impersonal gym. We bridge the gap between commercial fitness and elite athletic support to help you build the engine that powers your life.

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Explore The Method

5-star rated coaching

100% Personalised Roadmaps

We Don't Sell Meal Plans.

Giving you a sheet of paper doesn't change your life. Teaching you a skill does. Most nutrition coaching fails because it relies on restriction.

We rely on Autonomy. Our 12-Week Prescription Curriculum moves you away from the 'All-or-Nothing' cycle. We teach you how to fuel your performance, build food awareness, and earn a body you can be proud of—all while actually enjoying your life, without the guilt.

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Fitness is Paradise's Gatekeeper

Life is a physical event. You don't get to choose whether you participate; you only get to choose how you prepare.

We reject the idea that strength has an expiration date. We believe movement is a right, not a privilege.

Most gyms stop at physical wellness. We go further. We use the 5 Pillars of Fitness to build a 'buffer' of capacity—physically and mentally—that protects you against adversity and allows you to live with total autonomy.

  • Four women and one man engaging in squats and weightlifting exercises in a gym, with exercise equipment and rings visible.

    Training

    Athletic Capacity

  • A person writing on a notepad with a pen, surrounded by a glass of dark beverage, a smartphone, and a laptop on a patterned tablecloth. In the background, there are chairs, and the scene appears to be in an indoor setting.

    Nutrition

    Awareness

  • A woman assisting a man during a workout in a gym, with the man doing a plank exercise while the woman provides support.

    Recovery

    Durability

  • A man in workout clothes is doing pushups on the floor in a gym, sweating and visibly exerted.

    Mindset

    Resilience

  • People resting and socializing after a workout at a fitness gym, with equipment like barbells, weights, and rowing machines visible.

    Community

    Belonging

Discover Our Method

Why We Don't Have a "Join Now" Button

We don't rent access to equipment; we coach.

A doctor doesn't prescribe medicine without a diagnosis, and we don't prescribe training without a plan. That is why every member starts with a Strategy Meeting. We assess where you are, define where you want to go, and build the roadmap to get you there.

A waiting area at Pharos Fitness in Tenerife with a sofa, two armchairs, coffee table, and potted plant.
Let's Build Your Plan – Book Strategy Meeting

Choose Your Path.

We meet you where you are.

  • Four people in a gym giving high-fives. Two women in workout clothes stand in the center, one woman on the left, and a man on the right, sitting on a bench. Gym equipment is visible in the background.

    Small Group Coaching

    For those who want energy, camaraderie, and a push. You get expert programming and a team that wants to see you win. High-fives and hard work guaranteed.

  • A man performing a leg exercise with a coach assisting him in a gym, surrounded by weightlifting equipment.

    Private & Semi-Private

    For those who need specific focus. Dedicated coaching on mobility, strength, and injury prevention. We build the chassis that lasts for decades.

  • A man with a beard and bald head wearing a T-shirt that says 'PHAROS FITNESS' is standing in front of a glass whiteboard, holding a marker, and appears to be explaining or teaching. The whiteboard behind him contains handwritten notes and diagrams.

    Nutrition Coaching

    You can't out-train a bad diet, but you shouldn't hate your food either. We teach nutrition as a skill, helping you build habits that fuel your capacity without losing your joy.

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Nutrition is a Skill, Not a Diet.

Stop relying on willpower. You need a better system. Our 4-Week Fruit & Veggies Challenge isn't a diet—it's a habit builder. No restrictions, just awareness.

We'll help you build one foundational habit: adding quality food, not restricting it. You'll use the 800g/day 'sweet spot' as your target, but the real goal is building the habit of awareness.

You don't just get a plan; you get direct access to us whenever you get stuck.

Join our 4-Week Fruit & Veggies Challenge, or download our free Nutrition Guide to start fueling your capacity today.

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Arrangement of various colorful fruits and vegetables on a dark surface, including watermelon, strawberries, grapes, oranges, bananas, lettuce, carrots, cauliflower, mushrooms, cherry tomatoes, broccoli, asparagus, kiwi, and peppers.

Stronger Together.

You cannot out-train a lonely mind. You are the average of the people you surround yourself with.

At Pharos, you don't train alone.

You join a community of professionals who push you forward and celebrate every win.

Group of women and a man celebrating in a gym, with gym equipment visible in the background.
Meet The Team

Stop Guessing. Start Belonging.

Most programs skip the most important part: you. Let's sit down—no pressure, no sales pitch—and map out a plan. We'll look at where you are (Point A), where you want to go (Point B), and exactly how we'll bridge the gap.

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